While artificial intelligence promises unprecedented efficiency, some professions require a human touch that no algorithm can replicate. We sat down with a family coach to explore the critical boundary between administrative support and true connection.
Welcome back to Pulse Check, our ongoing series of candid conversations with the real people in our community facing the tidal wave of AI disruption, opportunity, and risk. We are stepping out of the lab and away from the theoretical debates to hear directly from the small business owners, creators, and professionals on the front lines. The global conversation around AI often swings wildly between utopian promises of infinite productivity and dystopian fears of obsolescence. But what does this technology actually look like on the ground for someone whose entire livelihood is built on the fragility and nuance of human connection?
We recently sat down with Nidal Giani, the owner of Northwest Family Coaching. Holding a Master's in Child, Youth, and Family Studies, his mission is to bridge communication gaps within families during their most vulnerable moments. For Nidal, the discussion around AI isn't an abstract philosophy—it is about "real people, real emotion, real consequences."


